Three new demo themes, and meet Ask Alli.
Studio update, no dressing it up. Three new template demos went into the library, every page in the portfolio now transitions instead of just appearing, and there's a new tool in the back room that isn't ready for clients yet but is close enough to talk about honestly.
STRIDE — the giant-type sport store
STRIDE is what happens when you take the "huge brand wordmark sitting behind a floating product photo" trick from the big sneaker sites and build it properly in plain CSS. Light gray studio background, a teal accent that doesn't try to compete with the product, and a hero that puts the shoe front and center instead of burying it under copy. It's a style people ask for by screenshot, so now it exists as a real, working page instead of a Pinterest board.
EMBER — dark fintech, done seriously
EMBER is the other end of the spectrum: black background, amber gradient glow, three phone mockups built entirely in CSS showing a balance screen, a transfer screen, and a spending chart. No screenshots, no stock photos of phones — every pixel of those mockups is markup. It's the template I point to when a fintech or wealth client says they want to look "serious money," not "friendly app."
BLUSH. — pink, rounded, and unapologetic about it
BLUSH. is a mobile-commerce theme built around the playful hot-pink aesthetic that fashion and beauty brands keep asking for and rarely get done well — most attempts either go too cutesy or too corporate. This one lands in the middle: rounded cards, a floating product shot with a soft blob behind it, category chips, and an in-app checkout mockup that actually looks like something you'd tap through, not just admire.
Three different audiences, three different rooms — sport, finance, and fashion — and none of them look like they came from the same template generator, because they didn't.
Every page now has its own entrance
Small thing that took an annoying amount of care: clicking a link on the site now fades the current page out before the next one fades in, instead of the browser just snapping to a blank screen for a beat. Every demo has a tailored entrance animation that matches its own personality — STRIDE slides in from the side, EMBER brightens out of a blur, BLUSH. scales in soft-focus. It respects reduced-motion settings properly, meaning if someone's system says no animations, they get the full page instantly, not a broken half-rendered one. Sounds cosmetic. Isn't — it's the difference between a portfolio that feels assembled and one that feels engineered.
Recap: the working builds
For anyone just catching up, the app-demo lineup is not mockups — they're functioning software. SÉRAPHINE is the spa and beauty atelier template, built around a live WebGL orb render on the hero. QUERYDECK is a real SQL playground running an actual database engine in the browser, seeded with fake customer and order data you can query live. TEMPO is a full calendar app with month views, seeded events, and add/edit/delete, all in memory. HUDDLE is a Kanban board with drag-and-drop, a live-filtering search, and an activity feed that logs what happened and when. None of them phone home to a server — that's on purpose. They're demos, not products, and they say so.
Meet Ask Alli
Here's the one I'll be straight about instead of oversized: Ask Alli is an assistant I've been building internally that takes a short brief — a few sentences about a business, a vibe, a reference — and generates a first-pass site mockup from it. Right now it's a studio tool. I use it to get from "client said three sentences on a call" to "rough layout to react to" faster than I could by hand.
It is not client-facing yet, and I'm not going to pretend otherwise. The mockups it produces are a starting point for a human designer to rebuild properly — they're not the finished product, they're not going to replace the actual engineering that makes a site fast, accessible, and correct, and I'm not shipping unfinished software to anyone's business under the banner of "AI-powered." When it's ready to hand to clients directly, I'll say so plainly, with real examples, not a launch announcement dressed as a breakthrough. For now: it's a faster first draft, made in-house, and that's the whole claim.
What's next
More template themes, more real working demos, and Ask Alli either graduates to something client-facing or it doesn't — I'd rather tell you it stalled than tell you it "revolutionized" anything. That's the update.
— Allie
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